How use plugins to create forms with WordPress

As a blogger, you have heard this too many times: “build your mailing list”. Many people who do email marketing confess that their mistake is not to start from the beginning: building a mailing list.

We all know that a mailing list will help to:

  • Driving traffic to your latest blog posts.
  • Deepen relationships with content and surveys subscribers only.
  • Send specific offers to help you earn more money with your blog.

But nobody tells us how, no one brings their technical "secret", ie, what resources use those earning thousands of dollars via email marketing. In other words:

How, actually, do you get people to sign up to your list? The trick is so simple, that it looks like a silly answer

What's the trick? Just put a form on your website and them will fill it out. Simple.

But… How can I create a professional-looking form? Where should I show or put my form? What are the different types of forms and if I need more than one?

The good news is that there are many plugins to create forms with WordPress that make the job easier, some free others don’t, but all very useful.

The bad news is that you have so many that no one tells us which is right for you. 

First of all, you have to know all types of forms there are and the possible uses for them along with their disadvantages.

#1 In the sidebar

The first way is to leave an "opt in" or form in the sidebar of your blog inviting subscription.

Advantage:

It is a place that all readers see, like it or not.

Most plugins are compatible with the mailing list managers.

Some plugins allow you to show different forms of exclusion based on the content of the form or article.

Disadvantages:

You may notice that now there are already blinded to these forms, since everyone uses them, and not have the desired success using it.

Recommendation: use this "opt in" or form as secondary, or not primarily for the purpose of your blog. You can eliminate blindness stop using CSS tricks or fix the form in that position forever. 

#2 As 'pop up'

A pop up is a window that is "launched" from the page, darkens the background and displays a small box, in this case, the "opt in" or form, demanding full attention. 

Advantage:

It is an extremely prominent position: everyone sees it.

You get 100% of your visitor's attention.

There are many plugins that make this kind of form.

Disadvantages:

It may be intrusive and annoying, and cause your readers to leave if they do not see the content immediately.

It is not compatible with all markets and audiences: experiment a little.

Recommendation: Use this form only when it is essential to growing your subscriptions, sacrificing the experience of your readers.

#3 A message box

Although it requires a little more support for your theme to put a message on the top of your blog and leave fixed on all pages is a good idea.

Advantage:

It is an extremely prominent position: everyone sees it.

You get 100% of your visitor's attention.

There are many plugins that make this kind of form.

Disadvantages:

Downplays your content pushing them at the back.

There are a few plugins that do this.

#4 At the end of each article

This is the use the majority of blogs do of forms: place a subscription box at the end of each article.

Advantage:

It is discreet

Subscribe only those who have reached the end, that is, people actually interested in your content

There are many plugins that make this kind of form.

Disadvantages:

Hard to find for a reader who wants to subscribe to your blog.

Recommendation: Only use it for "reinforcement" or to promote secondary content.

#5 A notification bar

A notification bar appears in the header or footer of your blog and usually remains fixed and visible when the reader moves to the bottom of the page.

Advantage:

It is cheap and easy to configure

Have high conversions

You can drive traffic to a "landing page"

Disadvantages:

You can fall into the "blindness". Make tests and try different texts or positions.

Recommendation: use this type of form when you want to see it always, that you want to be intrusive, or for redirect your reader to a landing page for some reason.

Here are some tips for you include forms on your website. Follow them!

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6 essential plugins for developers

In this article, you will find a recommendation about the 6 essential plugins for developers (or freelancers or programmers) that you must have installed on your WordPress and/or in your client's website (with WordPress).

1. Maintenance mode

Although there are a lot of plugins to put your WordPress maintenance mode, there are two plugins that stand out above the rest: WP Maintenance Mode and Maintenance. This type of plugins is very useful when you need to update or correct an installation of a client and you anticipate that this may not be available for some time.

With these plugins, you can activate the HTTP code "503 Service temporarily unavailable" and set up a temporary page to access the web (which is also customizable) so that only authorized users (for example, your client) can access to the website and see how is getting your work.

2. Query Monitor

Query Monitor is a plugin for debugging our WordPress. If you are developing a plugin and want to know what impact it has on your installation, this plugin can help you, as it offers very detailed reports.

Some think that learn to use this type of plugins is quite complicated … but when you're doing things that just do not work very well, being able to manage this plugin will save you time and solve problems quickly.

3. WP Pusher

This plugin allows you to distribute WP themes and plugins from GitHub too easily. You can install and update themes and plugins directly from WordPress. 

WP Pusher extends the basic functionality of WordPress to update its components and adds a GitHub repository as a source from which to obtain plugins and themes. 

Imagine the comfort of your job to keep updated on GitHub and, at the same time, your customers can update their copy of your plugin/theme!

You may like to know that although is a paid plugin, there is a 100% free version of Open Source projects.

4. Advanced Custom Fields and Custom Post Type UI

Custom post types and custom fields are features that have existed for quite some time in WordPress. But if you want to add new types or new fields, you must study the Codex and programmed yourself.

Advanced Custom Fields and Custom Post Type UI are two plugins that must be part of our development. Both plugins add a super-friendly user interface that lets you create custom fields and post types with a few clicks.

5. Regenerate Thumbnails

There is a common problem for developers that always appear when they migrated web client: the images they had in the old website not look good on the new one. And it's not because the highest resolution of the images, but simply have not been all thumbnails properly generated as the theme needs.

The problem of thumbnails doesn't only happen when you migrate the web or change the theme. It also happens often in themes developers. Unfortunately, the thumbnails that your theme needs at a given time not match with the ones that WordPress has generated.

In order to solve this problem, you can install Regenerate Thumbnails. A very simple plugin that will allow you to regenerate all your thumbnails to the current theme. Also, it allows you to modify a set of images through batch actions.

6. WP Migrate DB Pro

This is one of the most useful plugins there to migrate the content of a WordPress to another. WP Migrate DB allows you to move the database from one installation to another, which is great for migration and to manage production environments / test. If this is a job you do often, you should consider using a plugin like this. It also includes the possibility of replacing the URL that is in the database so that all point to the new domain, which is always good.

And…. what do you use?

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7 SEO things that you need to know!

If we say that WordPress and Google are like best friends, we are not saying anything new, but it is important to remain in it. By using WordPress, you have an advantage and a great opportunity to position your business at the top of your market in the world's largest search engine.

However, it is not enough to install the platform on your domain. We must make certain configurations and modifications to your WordPress site will be prepared to be positioned in Google.

Here are some tips and basic configurations SEO for your site or blog in WordPress. Notes and are put into practice immediately.

1. Configure permalinks

In most cases, as you install WordPress permalinks or links to your site they are not set correctly. To check this, you have to look at the URL in your post. If you do not have permalinks, your articles the links will be something like this:

http://www.–.com/?=p903

That is the worst link that you can have and the worst thing for SEO.

To change this, log in to your WordPress Dashboard and in "Settings" click where it says “Permalinks".

All you have to do is click on the option that says “entry name" or "post name". By doing this, the URL of your articles and pages will have keywords, which will do a great deal to promote better positioning.

2. Install an SEO plugin

To improve your positioning in Google, another great measure that you can take is install a special plugin for SEO.

SEO plugins help to create a title, description, keywords and focus on other important settings. They are essential and all WordPress sites must use it.

There are many options, but the most popular are WordPress SEO by Yoast and All in One SEO Pack,

Either it works well. Nevertheless, you only pick one for your site, isn’t necessary to install both. 

3. Setting Sitemap

A sitemap is an XML document format that gives Google a basic structure of a site with all pages that compose it. This helps your site to be indexed faster and Google always takes into account updates you make.

To set up your sitemap, install the plugin Google XML Sitemap and click on "create a map for the first time”. After this, add your sitemap to Google Webmaster tools. 

This is a huge help if you have a big site, with articles, photo galleries, videos and others.

4. Google authorship

When your photo appears in the search results in your CTR or click-through rate increase, because the photo will give identity to your site and people rely more on the links that include a person (more confident).

To make your photo out of search results, add the URL of your Google Plus profile to your WordPress profile. Then, enter your Google Plus profile (http://plus.google.com). Click the option "About" an on the link section click "Edit".

Then click on the option "Add Custom Link" and enter the URL of your blog or website.

That's it! There are other ways to do it but is also important to sign your articles with your name and URL of your Google Plus profile, so Google knows that you wrote it.

5. Use Google Webmaster

Google Webmaster is a series of tools where you associate your site with Google and gives you access to all sorts of statistics such as keywords that give traffic, how many pages you have indexed, errors or malware in your code and more.

This is also where you add a sitemap. To start using it, it is very simple, go to Google.com/webmaster and register your page.

6. Optimize images

A smart use of the images that you put in our articles or pages is also important for SEO. When you add it, be sure to put their relevant name according to subject content.

For example, if you are adding an image in an article where you talk about Web design, be sure that the image has a name listed as a "color-design-web.jpg".

This will make your content relevant as well as the images.

7. Make internal links

When writing content creates links to other articles that you've published, to strengthen your internal linking strategy. Another great strategy is to create pages where you speak of a topic briefly and then add several links to related pages that you've already posted.

For example, if I have a blog about weight loss, I can create a page called "Diets" and add information and links to articles on diets that have already published on the blog. This is great tips for SEO and can be made very quickly.

Extra: Google Analytics

Although having no direct impact on SEO, Google Analytics is important to install on your site, to learn more about the behavior of your traffic and what is what people do when they visit your site.

Now that you have them, it's time to check your WordPress blog or site and begin to optimize for positioning at the top of your market!

The better optimized your site, the more chance of success you have

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10 SEO benefits on WordPress- Part 1

SEO is one of the main ways of generating traffic to a web page, and to position and achieve the best results, you have to focus primarily on two things:

  • Internal optimization (On-Page SEO)
  • External positioning (Off-page SEO)

WordPress offers many benefits to internal optimization, plus it is a friendly platform to search engines, especially Google. They are as close friends.

Let's see 10 benefits that WordPress gives us in SEO. Take notes and make the necessary changes to your site on search engines.

1. Permalinks

WordPress enables you to configure permalink for posts and pages have a search engine friendly structure, which favors the branding and easier to share.

By default, permalinks are configured similar to this:

Http://torpanel.com/p?=431

But any reason must leave them like that. You just have to change it and use words in your URLs. To change it, you have to go to Settings> Permalink and click on “Post Name”.

http://torpanel.com/10-Benefits

You can also set it with date and name, but what is most recommend you choose the option Post Name.

2. Quick Setup

Other benefits are that WordPress configuration can make an internal SEO fast, secure and simple.

There are many plugins that can fulfill this task, and most recommend is definitely WordPress SEO by Yoast. With this plugin, you can make changes to:

  • Title and meta tags
  • Social Networks
  • XML Sitemaps
  • Internal links
  • RSS
  • Import and export tools
  • Edit files
  • Extensions

This is the complete plugin available for SEO in WordPress. Is one of the MUST in your list of plugins.

3. Fresh and relevant content

You know that Google loves relevant and fresh content. Blogs that are updated frequently with quality post (with pictures, tags, links, etc), have a huge advantage in SEO positioning and have more visitors that one that post just once a month. 

Best of all, you can have a traditional website and a blog section where, besides SEO, content marketing practice, connect with your possible clients and make a name as an expert.

4. Categories and Tags

Post in WordPress can be classified into tags and categories. It helps to have a better structure and Google certainly notice it when indexing the various publications of our blog.

It is best that you can also have subcategories, have everything well-ordered and provide work seekers so they can have access to all content published.

To add categories only you have to enter Posts> Categories and Tickets> Labels.

5. Code and structure

WordPress is a platform with a robust, solid and stable structure, made of quality code by the best programmers. The fact that it is an Open Source platform allows us to enjoy to constant improvements in security, functionality and performance.

Google and other search engines index well positioned and secure webpages. And for sure this requirement is fully accomplished by WordPress.

Although WordPress performs well in this subject, it should also take care themes and plugins installed, as they may have done wrong code, SPAM and links to sites of poor quality.

You always have to give priority to install appropriate plugins and templates.

En the second part of the article we will see a photo and image optimization, internal links, sitemap updates and more tips about SEO optimization.  

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10 signs that you need to change your website to WordPress – Part 2

In the first part of this article, some of the sings that show you that your website needs a change urgently. High cost in maintenance, old design and impossibility to reach your full potential. Now, we present 5 more reasons why you should install WordPress on your website.

6. Bad results in SEO

It is not a secret that WordPress and Google get along very well. The 2 companies work together for years and all Google services can be installed with WordPress. 

Besides that the platform has been already "pre-configured" and armed to ranking well in search engines, the use of plugins like SEO by Yoast helps a site in WordPress to reach the top positions in Google and other search engines faster and more effective than other platforms.

7. Want to start publishing in a blog

If you don't have a blog yet, and you want to publish relevant information, you can do it with WordPress and has many advantages, among which are:

  • Connect with possible clients, customers and audience.
  • Offer a value and generate more confidence with users.
  • Improve SEO (Google loves fresh and relevant content)
  • Position yourself as an expert
  • Making alliances
  • Create and/or promote products

Gradually more people have a blog, because today is a communication tool and an essential marketing.

WordPress is essentially a platform for creating blogs, over time it has evolved and today you can create many other types of web pages.

8. Want and need the latest technologies

Web technology evolves faster than ever and each day there are new trends in design, infrastructure and performance to improve user experience on the Internet, and you need to be informed.

WordPress adopts any new trends and latest in terms of web pages technologies. We can find topics with a responsive design which work on all platforms (PC, Mac, iPod, iPhone, iPad, Tablets), items made with HTML5 and CSS3 and plugins for e-commerce and more.

Best of all is that you do not need to master all these technologies to use.

9. Facilitate your life

WordPress is a perfect platform for both, beginners and advanced users. It fits to create any kind of website due to the variety of plugins and themes that allow.

Tasks that can be normally complicated or tedious with programming or code become easy with WordPress. And you can manage SEO settings, create forms, capture pages, text editing and more without any complication.

10. Save Money

WordPress is a free platform, the only costs to use it are a web hosting account ($10 per month) and a domain ($10 annually). You can use a free theme or a premium, but the cost is between $5 and $100).

If we look at the minimum viable, cost to create a website with WordPress (20 dollars), it is very cheap compared to other methods, like hiring a programmer or a designer or buy an expensive and poor quality HTML template.

Conclusion

If you identify with one or more of these ten points, it's time to take action! WordPress is a very flexible, easy to use and accessible to any user, regardless of their experience.

If you do not know how to get started with WordPress, you can always check the website, where are tutorials and guides to learn about this excellent platform!

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How to choose a domain name? Part 2

Essential Tips for Choosing a Domain
In the first part of this article, concepts like domain types and how to choose a name to your website regarding your goals were discussed, and there are others tips will be present, like topics like branding, names, and phrases.

Branding and keywords

In a domain, it is important to find a balance between branding and keywords. You can choose a domain that includes keywords for a better SEO positioning, but we can be sure that will be useful if the name ends up being long, difficult to remember or unoriginal.

For example, if you choose the domain name "loseweightwithoutexercise.com" could be good because it includes keywords, but in a matter of branding, few people would remember it because isn’t easy to remember.

Try to choose a short domain, easy to remember and with attractive words. Google is the best example. The name has nothing to do with search engines or the services it offers, however, they are the most popular company on Internet and they dominate search engines industry.

Remember, keywords help but aren’t necessary.

Avoid accents or repeated letters

Although there are some web sites with domains including accents or rare character that are very successful, it is more complicated than people identify and remember them. The best thing is to avoid them unless you considered it absolutely necessary.

Another thing to avoid is repeated letters because you can lend to confusion. Always think twice before use a repeated letter  

Do not use words, trademarks or known phrases

If your domain has in it a word of any well know product, brand or registered phrase or maybe it is used by another person or company, you might get into legal trouble. Avoid this and choose a unique name that is not related to something that already exists. 

Domain extension

The best option for the extension of your domain is .COM, as it is the best known and first typed for users in their browsers extension. If is not available .COM but you believe that the name is the best and ideal domain, try .NET or .ORG Can but these extension are better if you have an organization.

Although there are more extensions, the .COM is still the most recognized and recommended for your blog or website.

Did I have to use numbers in my domain?

No. Try not to use numbers in your domain. As in all cases, there are some exceptions with numbers that have good traffic and positioning, but it is best not to include them.

In conclusion, the ideal is a .COM domain, because can suits your needs and goals. In addition, it is easy to remember and short.

But remember: all sites are different and every person is different. Apply these tips and adapt them to your preferences and ways of working.
 

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6 Common myths about WordPress Part 2

In the previous part of this article we saw 3 myths about WordPress and now, in this second part, we will continue analyzing how sometimes people believe that a free platform is a synonym of a bad platform because does not have enough information or check this data.

WordPress is a free platform to create websites and also a flexible and secure option for your business. 

4. WordPress is not secure and can be easily hacked

Nowadays there have been many cases of sites created in WordPress that is hacked and attacked. This causes data loss, hard work and a lot of frustration for webmasters.

However, in most cases this happens because a good security strategy is not implemented to prevent attacks.

WordPress alone may be vulnerable, especially by hackers with advanced knowledge, but there are plugins and tools to strengthen security and avoid losing all the information and hard work that has been done on a website.

There is a lot of information on the Internet about essential tips for WordPress security and you can learn how to protect your website.

5. I want to create a custom site and I do not want to limit myself to a preset template

The design and appearance of a website in WordPress are based on what we call themes, which are templates that can be downloaded for free, buy it from a developer or even create it from scratch.

The best thing about using these free WordPress themes is that you can change almost any aspect of structure and design to mold it according to the needs you have for your site.

Yes, each theme has a preset base and design, but this does not mean that you have to use without making changes. The CSS editor, widgets, plugins and other tools let you modify any necessary aspect of a WordPress theme.

If you do not know CSS or web development, the best option for you is to buy or download a theme and hire an expert programmer in WordPress to make all the changes that you want. 

6. WordPress does not work for e-commerce

Another wrong argument! There are many online stores and sites created in WordPress that work perfectly and they process sales and orders 24 hours a day, 365 days a year with success.

How do they do? There are many WordPress plugins and themes that are designed to focus on turning to WordPress in an e-commerce platform.

Here are some plugins that are specially made for e-commerce and you can download from the Internet: 

  • WooCommerce
  • Exchange of iThemes
  • WP E-Commerce
  • eShop

In addition to plugins, you can find many designs in Woothemes, ThemeForest, ElegantThemes and in other places on the Internet.

Also, if you are going to create an online store, don’t forget to use some of the security WordPress plugins.

After reading these points  you are convinced that WordPress is the best option to create a website of any kind and that all the myths around the platform are false.

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Excellent news for Android

WordPress is one of the most used platforms for creating and develop web pages because of its functionality, adaptability and tools that help make changes or adds features that other sites cannot. But it also has a big problem, which is its unsuitability for new platforms, such as cell phones and tablets, for both, its system and its plugins.

Although the latest versions of WordPress have made several changes to improve this, still lacking for the platform to be 100% responsive.

The application of WordPress for Android is even more limited than the web version, in fact, it no longer supports the official version, and a CMS platform as complete (and complex in many ways) like WordPress can not have this error in the mobile world.

It’s true that many plugins are responsive for mobile devices, but the platform isn’t. And WordPress is trying to change that.

Despite that WordPress release a new version for Android, including really useful features, such as allowing access to the fingerprint on devices with the hardware (safer, impossible), it’s not the best platform to work with mobile devices.

Multimedia screen content has also been renovated, being more attractive and complete, and it is now possible to upload multiple images and videos at the same time, a feature that many programmers and developers were asking for some time now.

Now, in the mobile version, in management publications, you can see that now deleted posts go to the trash (like the web version), and users defined as “authors" can log in to the website without password (WordPress will not be asked constantly). Two great improvements to the system. 

To have the Android version of WordPress you can download directly from Google Play, but until they have a perfect system that transforms the audio into text, the mobile will remain a very limited form of writing complex publications.

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Create a website without programing with Platform 5

You want to create web pages but don’t know where to start? WordPress and Platform 5 can have a solution for you. WordPress is an excellent platform to create all kinds of websites and now you don’t need to know about coding or debugging.

Sometimes you don’t have the money of the time to work for months with developers, designers, marketers and programmers and Platform 5 is the best WordPress plugin to save money, time and headaches!

Platform 5 is a new project that seeks to enter an increasingly popular sector: create websites without programming and using WordPress. You can install in your WordPress this plugin and start to design your website.

In this case, it is not a theme, as is the case of others like Divi, Platform 5 is a plugin, and installed on WordPress, will offer the possibility to include predesigned blocks on any website you want.

Platform 5, has a free option that permits the inclusion of several modules. The main advantage is that, being a plugin, allows to respect the design of our theme and include more features. 

PageLines is the company that developed the project over the past 18 months and presents Platform 5 along with several examples and a video showing step by step installation.

A good choice to create websites without programming. You will save time, learn some tricks and will see results in moments. And for free.

Platform 5 offers layouts with drag and drop system, is mobile responsive, personalized toolset and helps your website to improve SEO optimization.

This WordPress plugin an excellent framework that can be supplemented by others extensions (free and paid) that allow us to add different plugins (sliders, integration with social networks, etc.).

And Platform 5 has a drag and drop interface is the best to build it absolutely everything in WordPress, the plugin emphasizes building   pages directly (in the front end) to have a visual tool.

The tool is easy to install and use. Simply download PageLines the official website (free, are some paid extensions), install it, and start using it. Everything works very intuitive and easy to configure. https://www.pagelines.com/platform/

Take the chance and try Platform 5. Go to the WordPress plugins page and start the experience! https://wordpress.org/plugins/pl-platform/

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Why SEO by Yoast is the most popular plugin in WordPress?

There are many plugins dedicated to helping with SEO optimization of your blogs, such as All in one SEO Pack, Ultimate SEO and SEO by Yoast. Any of them will provide valuable assistance to your website, they automatically will make the necessary adjustments and adapt to the requirements of search engines, especially Google, that covers most Internet searches.

In this article you will learn to properly configure the plugin SEO by Yoast (also known as WordPress SEO).

SEO by Yoast is one of the best plugins for two main reasons, its ease to configure and the help offered in the post editor to know, in advance, if you are doing well, thanks to graphical system semaphore that shows in the editor.

SEO by Yoast plugin incorporates a box in the post editor, used to define the description of the post, different to the abstract or summary. The description of the post is used in the snippet, the information in search results, while abstract or summary is what WordPress will use to display on some templates, instead of a full post. Next to the description, in the SEO plugin box, from version 3.0 is set by writing directly above it, you can also define the keyword in the post (main keyword), which will use to check if everything is according to the keyword: URL, title, content, description, etc.

Also, in the Snippet Editor section, in the editor box, you have the option of click on the title, URL or description, to modify them. In the end, the purpose it is the snippet of a post contain sufficient and well-structured information, with its keyword well located.

Also, you can configure your website if you don’t want to index some page or content. To enter advanced settings you must click the gear box "Yoast SEO" in the post editor. There you can activate the "noindex" option for a particular post with the "nofollow" option to not follow links related to that post. You could also define the canonical URL that is, by default, the permalink of the post.

Finally, you can set the title, description and image when the post is shared on Twitter, Facebook, Pinterest, Google plus or any social network that you want. To do this, enter the tab with the social icon that you choose.

What pages of your blog is convenient to index?

The best measure that you can take to avoid duplicate content (something that Google penalizes) tells Google only indexed individual posts, the pages and categories. Everything else should not be indexed and you can avoid duplicated content. You have to notice that the first page of a label and a category could include the same content. And the same could happen with author page or file by date.

The Home of your website is a special case, which should always index the first of its pages, and Yoast SEO plugin, by default, only indexes the first page of the Home.

If you have a static page Home page or blog, the behavior is similar: only index the first page and Yoast SEO plugin will work out fine.

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